Campaign Materials

Posters, Banners and Window Vinyls.

A series of supporting materials for an ongoing internal communications campaign maintaining visibility to the target audience.

These materials were used to dress the areas that the audience frequented, utilising window graphics, poster sites, notice sites and custom-made banners to fit into spaces along corridors – together with a doormat.

Campaign Materials

Vinyl Artwork

A softer mechanism for communication using cartoons to reinforce themed messages, supported with typography that highlight the salient points. This information was delivered in booklet form and also used to dress sites around the workplace in a much larger form where the workforce frequented.

Campaign Materials

Magnetic Signage.

A series of signs designed in such a way that they could be taken and moved to different sites to maintain awareness and avoid familiarity. These signs can be printed in a variety of sizes to fit all manner of locations, they are fire retardant and also weatherproof so can be used externally.

Campaign Materials

Delivery of campaigns is very much about maintaining the message and keeping it in the fore.

This project involved drip feeding a variety of materials on a weekly basis to provoke the thought process and set examples of the campaign message

Focussed and delivered over a two month period the materials included printed booklets, branded fruit, branded air fresheners and note pads with specific messaging, and pens to name a few. All items were selected taking into account a scale of economy, as it was vital not to be seen to be breaking budgets.

Campaign Materials

These z-cards create a great platform to convey information while maintaining the pace of messaging. From a business card size, that can be kept in a wallet to deliver quick reference information, to something on a larger scale for time lines that need space and imagery to tell a story.

Creating an ideal format for your information is paramount and a vital consideration taking into account the audience, and content.

Campaign Materials

Celebrating success, the Jubilee line 7th car. Sending out the right message about what has been achieved as a true landmark in the company's history was the basis of this brief.

The delivery of this project was a major achievement and one that warranted recognition and understanding.

Simple but worthy mementoes and communications materials endorsed their success. Metal pin badges were hugely popular to the internal audience as were the branded cup-cakes.

Campaign Materials

Many companies set objectives as part of their internal development – in this instance they are set on an annual basis, playing a vital role in ensuring standards, development and targets are met by all staff.

In order to keep the momentum of message delivery, and communicate when objectives have been met, a series of ongoing mechanisms were delivered in the form of screen savers, sticky notes with objective messages on each page and printed materials – all held together with a recognised logo developed specifically for the campaign.